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Unfortunately, people think that the colour we “see” is the complete process of colour happening, and they not only believe whatever they see, but also believe whatever characteristics are attached to colours by trends and the commercial world.
Dr. Van Aardt du Preez, MA, D.Phil, IACC (USA), NCS (Sweden) is one of an exquisite group of professional colour experts, trained in scientific colour use, and with extensive experience in colour design and decorative colour -use.
His scientific background and more, than 30 years in the decorative paint market and colour design helped him to approach colour use in the housing environment from a humane approach.
His passion for the right healthy colour use in the decorative design market, encouraged him to extend his decorative colour knowledge whenever possible.
He attended colour courses by:
* The Scandinavian Colour School in Leksand Sweden.
* The Natural Colour Selection Courses in Stockholm Sweden.
* IACC Diploma and the professional title of:
IACC qualified Color Consultant/ Designer (IACC USA)
* Certified Colour Consultant/ Designer— Association of Colour Consultants
/Designers (IACC–USA)
* Numerous colour study visits to : France, Sweden, UK, USA and New Zealand.
* Attended The 9th Congress of the International Colour Association (AIC)
* The Paint Quality Institute, Philadelphia (USA)
* SAPMA (South African Paint Manufacturers Association) qualified paint
technologist.
The ignorance of colour theory results in the way we are influenced to rely on “outside inputs” in our colour decisions. Peoples’ colour knowledge is rather limited and out of, they are easily influenced by outside advice, especially if provided by the commercial world.
No wonder the commercial world concentrate, on “new colours”, colour combinations designed by them and support it with; lucrative colour palette designs, trends, the colour of the year, colour of the month, all supported by the “positive” effect those colours may have on the occupants in living environments.
Colour is intangible and is no more than a reflection of light on a surface. But colour has different meanings for different people with different background experiences of colour.
To harness the full power of colour and possible influence of colour, you have to have some understanding of the happening process of colour in your environment.
We live in an age of increasing sensitivity to the use of colour in our homes. We have become quite aware of Interior Design in our lifestyle and social environment.
However, when talking about interior design, peoples’ minds are more focused on designing for aesthetic appearances, in other words, to use colour only as a social beauty design process, and ignore the psychological and physiological influence of colour, which eventually is responsible for a required WELL-BEING.
Throughout history, our attitude towards colour, whether personal or professional, have been shaped by prevailing tastes and norms as designed by the commercial market, ignoring the science of colour.
While colour is very powerful and adds atmosphere to a room, it is how we use tone that affects the experience of the room. However, to be able to decide on decorative colours in our living environment, it is essential to have a basic knowledge of the theory of colour.
There is much more to colour than a colour sample, beautiful colour palettes, exterior advice from decorators, architects, and magazines.
COLOURINLIFE will educate and support you in the understanding of what is colour and the right way to evaluate any colour development sequence, ensuring that you understand what colour is, and how it can influence you, your living environment, and your health.
It is wrongly assumed that as long as an architectural space is aesthetical pleasing, it satisfies the needs and function of the living environment.